Committed to growing her company and its teams, Céline Bouvier has been head of Coca-Cola France marketing since 2014, where she notably accelerated the digital transformation.

Entering the company she had been dreaming of joining since her teenage years, her progress in strategic marketing and sales positions in Western Europe and France over the last 20 years has enabled her to build a valuable multidisciplinary experience for to meet the current challenges.

Innovation is the key word that Céline likes to infuse in all areas of her business; digital innovation, managerial innovation, product innovation. For her, future rhymes with progress to build a positive, sustainable and prosperous society for future generations of men and women.

Passionate leader, Céline also puts her energy at the service of parity, and the development of individuals, convinced that the diversity of talents is the driving force of the company. In 2010, she created the first internal network dedicated to women Elles@Coca-Cola. She is a director and member of the UDA board of directors, and leader of the 2020 Marketing Initiative Think Tank, she was elected silver marketing personality in 2016 by her peers.

Fan of contemporary art, she appreciates more than anything, her escapades in Sologne and Camargue to relax and cook for beautiful tables because for this lover of life, there is no respite to enjoy moments of sharing and friendliness.