Alliance Digitale is the main trade association dedicated to the French Digital Marketing sector. The association was formed as a result of the merge between the IAB France and the Mobile Marketing Association France in 2022.
Its main mission is to tailor the development of the digital marketing industry and to promote innovative, sustainable and interoperable solutions that define standards and best practice for the sector.
The Association also acts as the main point of contact for public authorities, media and other trade association regarding digital regulations and the promotion of an open internet.
Alliance Digitale gather the vast majority of French digital marketing professional encompassing more than 250 companies, including the press, agencies, AdTech and MarTech as well as brands, publishers and retailers, benefiting from a networking space with their peers : the Club du Marketing Digital. To sign in please contact : [email protected]
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